Using Social media platforms like Facebook, Twitter, LinkedIn, and Instagram has had an immense impact on the business over the past decade and has also changed in the process, businesses interact with customers.
Social media comes with a vast number of benefits to a business that can reach more customers. When it comes to social media, it doesn’t matter if your business is old or new, social media always helps your products and services get into the search results such as Google, Bing, Yahoo. Apart from this, social media also lets you provide customer support, sharing your new products, and increase brand visibility. However, there are numerous problems while handling social media which can get your business under loss. To deal with those challenges, you need a good strategy for upbringing your business.
In this post, you will learn about the top 5 Social Media Challenges and our tips on how to solve them. Let’s get started to overcome all the challenges effectively.
1. Answering Your All Customer’s Questions
90% of customers use social networks as a way to communicate directly with businesses about the service or products. This is the important role of giving more time to their customers from the businesses. The number of requesting responses has been increased but the businesses ignore half of it. This ignorance of messages can lead to losing your customers. So, By responding to customer’s requests, we show that we are listening to them and show that we value them as our customers. This can help strengthen customer loyalty and also in gaining more customers.
2. Choosing the right Social media platform
Social media can make much more reach than some other kind of promotion, so that is the reason it is exceptionally compelling. However, picking the correct platform matters a ton and you can do it by following the simple steps. You need to know your brand’s requirements, and everything is to be done after that. The well-known platform Facebook is thoroughly nailing in marketing for service and products and the chance of gaining a huge quantity of clients from it. Furthermore, Twitter is a great idea to get great brand exposure and a better place to compete with the competitors. These two are fundamental nowadays, and the others like Instagram and YouTube are trending now.
3. Coming Up With A Good Social Media Strategy
In the business world, nothing is more important than having a good strategy for your business that can ultimately help you with the exposure. It is one of the biggest challenges that most businesses face and you will be amazed by the fact that only a few get the best out of social media benefits. It is probably the greatest test that the majority of businesses face and you will be astounded by the way that a only few of them get the best out of online media benefits. To start, you should concentrate more on the social media objectives and goals that you need to focus on in the next two or three months. Being clear will allow you to nail the issues and aim with perfection. Ensure that you pick measurements that are possible and you can pursue that. This will prove to be useful and satisfy your needs effectively.
4. Bringing Your Content to the Next Level
Content plays a pretty important role in service, product marketing. Coming to the point, People only retain about 10% of the information they hear, but when there is a relevant image, that number jumps to 65%. The content you prepare must stick with people. Nowadays, Photos and videos have become powerful tools for marketers to market the product and service and also to grab the attention of the people. Engaging with relevant images in social media platforms like Facebook, Instagram and Pinterest get 94% more views.
For every social media challenge, there are a lot of strategies to promote your business on social media. Some of the challenges can be resolved through basic learning and practice. Other, more complex challenges of social media require expert and social media marketing solutions which is how a digital marketing agency comes into the picture. If you are struggling with social media marketing for your business, Eneblur Consulting would love to help with simple conversation for the greater change in your Business.
To know more about us, check out our effective quality work of the social media marketing done for our few clients,
Sewakram Realty: They are the Real-estate Agent in Hubli-Dharwad, Delivering high-quality realty Project & shaping future.
Increase in Followers – 80%
Increase in Referral Traffic – 75%
Increase in Average Session Duration – 80%
Increase in Leads – 35%
KC & Hegde: They are one of the well-known property advisor in Pune, we ran campaigns to drive leads to a landing page for office spaces, warehouses And retail commercial franchises inquiries & Conversions.
Increase in Followers – 80%
Increase in Referral Traffic – 30
Increase in Average Session Duration – 54%
Increase in Leads – 25 %
Check out our Social Media Case Study 1, If you have missed the previous one.