Digital marketing for educational institutions helps to make use of the power of search engines and social media. The presence of your Institute information on the search engine is instrumental in influencing the decision-making process of the students.
The main reason why educational institutions can concentrate on social media is the fact that 99% of the students use FB, Insta to a higher value.
Advantages of Digital Marketing for schools and colleges
- Cost-Effective
- Instantaneous Feedback
- Measurable
- Easily Accessible Tools
- High Conversion Rates
- Can easily engage with current genre
Why Digital Marketing for Educational Institutions?
Digital Marketing is that the best means that to achieve the majority of the student population to many reasons. a few number of these reasons include:
- 96% of scholars with web access report exploitation of social networking technologies.
- 75% of seventh through twelfth graders have a minimum of one social media profile.
- 63% increase within the number of your time children ages 2-11 stay on-line
- 59% of scholars who use social networking name education topics on-line.
- 35% of colleges have student and/or instructor-run blogs.
- 46% of colleges have students participate in online correspondent or alternative international programs.
- 49% of the National college Boards Association (NSBA) colleges participate in on-line collaboration with alternative colleges.
- 59% of colleges say their students use social networking for academic functions.
- 27% of colleges have an internet community for lecturers and directors.
SEO for Educational Institutions
We focus on Website / Internal web pages / Redesign to optimize for search engines to get Organic traffic & leads. Great content creation with the right categories such as Blog, Infographic, Presentation, relevant Forum participation, etc.).
Link building from quality websites for brand building/referral traffic Focus on SEO friendly page, Mobile usability/product URL, Titles, Description Focus on getting more genuine reviews. We Focus on Google My Business listing & Optimize for more students to reach your college /university to easily find in the local listing.
SEO for educational institutions helps to Measure Performance, can check the Ranking of your college website. Our quality SEO for educational institutions is On-page SEO, Off-page SEO, and Technical SEO which helps you to get more admissions and reach many students in the easiest way.
PPC for higher Education
It is a cost-effective form of advertising where you pay per clicks that an advertisement receives which means you invest for the best results.
Our team ensures to get more traffic to your website and will keep track to determine the number of clicks that would fit into your budget.
Types of marketing services for educational Institutions we offer:
- Google ads
- Social media ad campaigns
We offer Google ads for higher education since it is a great way to increase your online presence effectively.
Social Media Marketing for educational institutions to get direct feedback from their students on different social websites like Instagram, Facebook, LinkedIn, Instagram, YouTube, etc.
We use social media to:
- Upload news, articles, Press releases, videos that offer new insights into our domain
- Share updates
- Create innovative posts
- Comment on movements/other posts/thought leader speaks
- Share links to our collaterals Outcome:
- Gives you qualified leads/inquiries
- Be connected 24*7 to support any queries
- Know metrics about how many saw your post, how many reacted etc.
- Increase in popularity and reach
- Influence decisions for admissions, enrolments
- Create a brand
Following are the benefits to promote colleges and universities In Social media
- Increasing Innovation Educational Institutes – 30%
- Decreasing Travel costs – 23%
- Improve technological ability – 19%
- Reducing communication costs – 17%
- Increasing speed to knowledge – 11%
Conclusion:
The education industry has been growing very advanced in today’s developing digital marketing trends. Digital marketing for Education sector assists schools, colleges, and universities faculty to establish in building their complete and conjointly to amplify the student selection and recruitment process.
Being one of the Best Digital Marketing Company Hubli – Dharwad we will ensure and assist to reach your Organization’s objective with the best digital marketing strategies.