Instagram is the Second-most popular Social Media Platform out there with around 600 Million users every month. Instagram has been helpful for the Entrepreneur with its trendy and hip platform to Communicate with Customers and create brand awareness.
But, Just posting the Pictures from your Mobile phones is not going to work in the long term. More Audience on Instagram doesn’t mean it’s easier to connect them to your business.
There are plenty of solutions in making customers engage in your post and convert it into traffic, subscribers, and sales for your business.
Let’s take a look at the tips on how to promote your Local brands with the Help of Instagram:
Be Active Participant
One of the top Social Media strategies is to be an Active Participant in Social Media and not just a Publisher of Content. The More you get Active on Social Media, the more the positive result is guaranteed.
Be active on the following few things:
- Reply to the post Comments of yours and engage in others.
- Publish and do mention the customer who published the awesome content.
- Follow the other brands, influencers, or people on Instagram.
Make people open your link wisely
As you may know, Instagram does not allow or represent your link in any post, Then, how to generate traffic to your website?. To generate the traffic with the help of a link is possible even in Instagram by adding it in the Bio section of your Instagram account. Yes, You can add a maximum of 150 characters including the clickable link. Which can direct your audience to visit your website or make connections with your business.
Here, most marketers give the link to the home page or any landing page. If you want to showcase or want to direct the people towards the links, then the other option is Instagram paid advertising which can have Clickable links.
Attracting the visitors to your posts and converting them into customers is not so easy a task. It has to be extended to some customization where there are many chances to convert them as a customer. To do so, you need to filter your images. That’s why Instagram has some amazing filtering features. which can do more to your images to attract more people. Also make sure to use the filter option to even videos, as videos get high engagement on Instagram.
Often Test and Track
In social media, every trend will not stay long and so we need to keep an eye open on Instagram’s new trends and policy changes. This has to be utilized by testing the trends in Instagram. By testing new options, the performance level of your business will ultimately increase and get noticed by the new visitors. On a separate note, Instagram also has the analytic tools that can help you to track your business and assist you in getting a clear picture of the business performance.
This will help in your future posting on Instagram.
Add Hashtag :
Making use of Hashtag gives you more advantages and the quickest way to drive traffic or followers to your Instagram. This works when the image gets posted with a relevant hashtag, which helps people to find the related posts while searching with the specific word. So, Implementing the hashtag is the must in Instagram for the best result for your Digital Marketing Business.
Instagram marketing is best suited for services and products targeting young audiences, be it real estate, automobile showrooms, restaurants, hospitality or retail chains, tourism to mention a few. Exposure to social media marketing will always boost branding for your company with engagements from customers for the long term.
Eneblur Consulting has an Impressive Digital marketing strategy for every enterprise. We give the proper guidance on Instagram Marketing, Facebook Marketing, paid advertisements to improve your business and ensure to get high traffic to your business website. We have 15 clients with positive reviews on social media marketing.
Contact us on this number 7686006867 for Planning your organization’s Instagram strategy with Eneblur to reap benefits.